A Party In Your Mouth

There was a time when Pepsi wanted to conquer the world of soft drinks. They tried getting inside the consumers head by using pop idols, starting with sweet Britney, but that didn't work. Then they tried a sexier Britney, plus a Beyonce, a Pink and an Enrique, but that didn't work either. Then they pumped things up a little by used athletes, hot athletes, like David Beckham... and that kindda worked, but, not enough. Since then, it's been pretty much the same story.

Coca Cola on the other hand, started out withe the traditional 1950's Diner ads. Then came Santa Clause, the cute polar bears, the Happiness Factory, and, oh yeah... Daft Punk!! No, I'm not kidding.

The French duet Daft Punk in association with Coca Cola just came up with Pepsi's worst nightmare: DAFT COKE. The limited edition package design consists of one silver and one golden colored bottles  symbolizing their trademark helmets, and will be available to the French public (only) at the end of March... I know, it was too good to be true.


Anyway, this has to be the coolest thing to have happened 
in soft drink industry since... for ever! If you think about it, 
it's like "A bottle of fun - a party in your mouth"


... Let's see you do that Pepsi Kick!